![]() I love what they are doing, what they are producing, and I also look forward to their success moving into the future. After spending a day at their headquarters in Detroit, and seeing firsthand how they are also building pride in workmanship from American workers, I am also a big fan of the company and the brand. ![]() Not only is the Shinola Runwell a great turntable that will look fantastic in any décor, but it’s also from a forward-thinking company. It can easily be incorporated into an existing audio system, or it can be combined with a high quality pair of powered speakers like their own Bookshelf Speakers or the award-winning KEF LS50W’s to create an amazing starter system! Shinola did a fantastic job of designing and engineering the Runwell with the assistance of VPI Industries, and it is very well built. The Shinola Runwell Turntable isn’t just a good product for an “introductory piece” for a new company. I’ve been to many factories and corporate headquarters around the globe in a wide variety of industries, and I must admit, that this was one of the coolest places I have been…all in the center of Detroit, Michigan USA! After purchasing a few albums while I was there, and stopping next door for some lunch, we went back to the factory to take a few shots before heading home. With a very cool retail record store in the front, and a full-fledged record pressing plant in the back, it was like a trip to vinyl heaven. Additionally, we visited and got a private tour of Third Man Records that is owned by Jack White himself. Needless to say, I was in the right place at the right time to find him here. We visited their main retail store, and I even got the opportunity to meet Tom Kartsotis who was giving a private tour of the place. Once a run-down, abandoned block, it was now a fully developed, hip retail district courtesy of Tom Kartsotis and Jack White of The White Stripes (a native of Detroit). There was a tremendous amount of pride in the brand, and in the products that all of the locally-sourced artisans produced.Īs a part of the tour, I took a trip to their retail store / center a few blocks away from the factory. As a business owner myself, I know that having the right culture is (a) challenging to achieve, and (b) absolutely necessary to the success of the business. In that short amount of time, I was quite impressed with their operations, as well as the culture that I could detect within the company. ![]() So with that, and the fact that they too are a USA-based company (very important to Shinola!), it was a great fit to bring a new turntable to the market with such a collaboration.Īs part of my research for the article, I drove up to Detroit to check out their corporate headquarters. With 35 years of experience, VPI has a long history of producing some of the absolute best turntables in the business. This is where legendary turntable designers and manufacturers VPI Industries of Cliffwood, New Jersey came into play. This turntable has a built-in phono preamplifier and a belt-driven pulley with speeds of 33 1/3 rpm and 45rpm.So with this successful model already in place, they used that same format in the development and manufacturing of the Shinola Runwell Turntable. The Runwell Turntable is designed for the discriminating audiophile but easy to use by any music enthusiast. A platter coin is decorated with the image of the legendary Mickey ears silhouette and a black leather slip mat accented with an embossed ears silhouette. ![]() The limited edition Shinola Runwell Turntable celebrates the spirit of Mickey as part of the Shinola x Disney Mickey Classics Collection to honor 90 years of the timeless icon. The priciest item of the Mickey Classics is the $2,500 limited edition Shinola Runwell Turntable. The collaboration is part of “Mickey the True Original,” a global celebration of Mickey’s heritage, personality and status as a pop-culture icon. Shinola and Disney celebrate 90 years of Mickey Mouse with the launch of the Mickey Classics Collection, a capsule collection of limited-edition and special-edition Shinola Runwell timepieces, leather goods, audio equipment, wall clocks and journals showcasing the iconic character. ![]()
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